Music Licensing An Insiders Guide

Want to make money licensing your music?

Feeling frustrated trying to get your music out there?

Is your talent invisible to the world of TV, film, video games?

Are you wondering how to make big money with your music right away?

Are you jazzed to get your music licensed and make big money, but don’t know how to make the right connections?
Learn how to make money by getting your music into movies, films, television shows, video games and radio and TV commercials … from successful music licensing experts Seb Jarakian and Randy Schroeder, authors of the 2011 edition of the popular eBook: Music Licensing an Insiders Guide to Making Money with Your Music.

Written by: Randy Schroeder and Seb Jarakian,
OWNERS and CREATORS of MUSYNC, LLC,
a successful music licensing company in San Francisco.

AT LAST, CASH IN ON YOUR EXTRA ORDINARY TALENTS AND LEARN THE INSIDERS SECRETS AND TIPS ABOUT LICENSING YOUR MUSIC COMMERCIALLY. YOUR FRIENDS AND FAMILY WILL BE AMAZED WHEN THEY HEAR YOUR MUSIC IN MOVIES, TELEVISION, VIDEO GAMES, AND RADIO.

Today is your lucky day! BUT, you won’t have to rely on luck with “Music Licensing – An Insider’s Guide”. This resource is one of a kind … written by actual music licensing professionals and industry experts in synchronization (placing music in various types of media). They’ve compiled 10 years of experience and knowledge into this easy-to-follow music licensing guide for talented musicians, like you, who want to make a good living doing what you love – sharing your music with the world.
Never has it been easier to make big money with your music with this step-by-step book:
Music Licensing: An Insiders Guide to Making Money With Your Music.

BE CAREFUL WHERE YOU GET YOUR INFORMATION.

The problem is that most of the information out there is written by outsiders. In fact, even songwriters or musicians are actually outsiders if they aren’t in the business of placing music into film, television or commercials. Given the extraordinary scope of the Internet, anyone can find information on anything, but they don’t necessarily know or understand the material enough to make it actually work in the real world.

GET THE RIGHT INFO FROM THOSE WHO WALK THE WALK!

SO WHO ARE WE,
AND
WHAT DO WE DO?

Written by: Randy Schroeder and Seb Jarakian,
OWNERS AND CREATORS of Musync, LLC,
a successful music licensing company in San Francisco.

SEB JARAKIAN’S STORY

My name is Seb Jarakian, music supervisor and partner at Musync in San Francisco.  I help indie musicians make money with their music.

Seb Jarakian, Music Supervisor
and Partner at Musync, LLC

When a client comes to me, I use all my experience and knowledge of all music genres, including acoustic, new wave, electro, industrial, classical, hip-hop, folk, ska, shoegaze, dubstep, big band jazz, trance, electronic and more, to fill the music demands of ad agencies, video production companies, game developers, producers and editors.

I also utilize our entire catalog of music at Musync, which gives me the ability to find the exact match for a song in a major TV series (like Ugly Betty, Damages and several HBO series), or just simple background music for a bar fight.

One of the reasons musicians fail, is they approach the wrong people with the wrong music. Their excitement and lack of knowledge naiveté blunts their ability to identify the right market and match for their music. As a music supervisor, I constantly review 100’s of tracks every week and have to keep in my head literally thousands of music tracks , so I’m always prepared to meet the music needs of every client.

I’ve been in the business for over 10 years and I’ve made a lot of mistakes and I’ve watched musicians make mistakes. Now you can learn from those mistakes and get your career launched without making those mistakes in your path to making a good living in the music licensing business.

RANDY SCHROEDER’S STORY

I’m Randy Schroeder, CEO and Marketing Director of Musync. I love helping musicians earn money from what they love to do, and my favorite part is sending checks to musicians. Why? Because if you make money, so do we, but without you, we have nothing!!!

Randy Schroeder, CEO, Partner
and Evengelist for Musync, LLC

My twelve year background in broadcast television production for NBC and ABC, plus my eleven years in multimedia production for Bluewave Communications led me see a big need to form a company designed to connect great music with great productions. I know what it takes to connect a musician to the right producers, directors and ad executives. Over the years, I’ve watched the music licensing business grow and now that sales for CDs have nearly disappeared, licensing music for film, television, video games and radio are more viable revenue generators than ever before.

Putting this book together is my way of sharing all I’ve learned over the years to take the mystery out of breaking into the business of music licensing. It’s not nearly as difficult as it is often made to sound. You need to speak the lingo, understand how the system works, and a several insider techniques that we’ve carefully assembled that will make it all happen just for you.

** A FEW OF OUR CLIENTS **
A LOT OF OUR PLACEMENTS!!!

Having this book is like being in the conference room of the TV studios, advertising agencies and game companies
where you can learn …

• How to get USEFUL and QUALITY FEEDBACK on your music? See page 13
• Find out what TV, radio, film and game producers are looking for in musicians to successfully represent your music in the marketplace.
• WHY SCHMOOZING COULD BE YOUR SECRET WEAPON to unlock the door to success in the music business! Page 16
• WHY MUSIC LICENSING COMPANIES should fit into a serious musician’s networking agenda?
• What’s happening to RECORD DEALS and why music licensing has become AN INCREASINGLY IMPORTANT REVENUE STREAM?
• LEARN FROM THE LATCH KEY KID why a positive attitude ROCKS! – and is VITAL to your success.
• What exactly is “CLEARANCE”? And why it is such an important issue in licensing your  music?
• Find out why you should give the music licensing agency the right to negotiate on your behalf by PRE-CLEARING EVERY TRACK UP FRONT?
• See how a MUSIC LICENSING DEAL is done.
• DISCOVER MUSIC LICENSING OPPORTUNITIES AVAILABLE TODAY, including those you’ve never thought of.
• What are producers looking for today? 
• SHORT-BUT-SWEET SCOOPS about music placements in television programs, television commercials, films, video games, the Internet. Priceless information for newbies. 
• Why ad agencies prefer emerging (new) artists for placement in television commercials.
  
• 6 KEY TIPS FOR CREATING AND MARKETING YOUR TRACKS… from the Musync Supe himself.
• Why STEMS (individual components or a layers of a song mix) should always be included in your final studio output for new albums. See Page 39
  
• Why ROYALTY-FREE MUSIC may be a viable route for some musicians and not for others. Page 40
  
• 4 THINGS TO LOOK FOR when choosing a licensing company. Page 41
• How to make critical choices when evaluating your music placement opportunities.
• Learn the proper SUBMISSION POLICIES.
• Learn what a licensing company does to represent your music.
• USE PROVEN CALL AND EMAIL SCRIPTS THAT WORK.
• 4 REASONS WHY IT’S A GOOD IDEA TO USE FTP (file transfer protocol) to submit your music.
• CRITICAL TIPS ON HOW TO PACKAGE YOUR MUSIC when you send it by snail mail.
• Why you need to keep song titles consistent, no matter where you send them!
• IMPORTANT INFORMATION TO PREPARE YOUR MUSIC FILES FOR FTP SUBMISSION.
• HOW MUCH MONEY can you make when your tracks are licensed?
• Why contracting with a music licensing company is a GENUINE WIN-WIN SITUATION.
• LEARN ABOUT PROTECTING YOUR SONGS.
• How to make money with PROs (PERFORMANCE ROYALTY ORGANIZATIONS) IN AND OUTSIDE AMERICA.
• 30-DAY ACTION PLAN FOR SUCCESS - 3 Simple Steps.

PLUS GET MORE REAL QUESTIONS ANSWERED
BY
REAL MUSICIANS AND PEOPLE IN THE BUSINESS
IN
6 INSIGHTFUL INTERVIEWS

Latch Key Kid, Singer Songwriter

LKK has licensed tracks for national TV spots, including Coke and a few feature movies. He works with Musync licensing tracks for TV and Web, and a special cross promotion including a regional TV spot and a small concert for a department store including hanging out to sign CDs.

Todd Porter, Producer + Music Supervisor

Todd is the “go to guy” for music at one of the top ad agencies in the US – Goodby, Silverstein and Partners.
He constantly calls Musync for tracks for TV commercials, including Chevy and Buick … also Frito-Lay, HP and more.

Mark Wike, Music Supervisor

Mark is an independent Music Supervisor, generally working with 4 – 5 TV shows at a time. He’s placed many of the Musync tracks in Damages, The Riches, NCI Los Angeles, Hung, and other popular TV programs.

Thierry Durepaire

Owner of Music Box Publishing in Paris, France.
He places tracks in European TV commercials and movies.

Daniel Fainzilber

Owner of The Fain Music Company in Buenos Aires, Argentina.
He places music tracks in Latin American countries.

Shawn James Seymour

Shawn is a composer and a musician with Lullatone. He has a unique brand of music – cute, warm and fuzzy. He’s worked with Musync for a national television commercial for Sonic Drive-Ins.

Preview 4 of the 6 interviewees featured in the book.

#1 Exclusive Interview With Singer/Songwriter, Latch Key Kid

LKK has versatility with many instruments in his recordings, playing guitar, bass, drums, and piano- which creates his signature sound. It’s one of the factors that won him synchronization deals such as the placement of his song, Good Times, in the opening of I Love You, Man, a DreamWorks project. The same track was also used in the Coca Cola commercial in the 2008 Super Bowl which reached an audience of 97 million. The same song was then used in several TV shows, such Heros, and in two Australian TV shows – Dancing With the Stars, Australia – and Packed to the Rafters. This is only the very surface of his bustling career and how his songs have had multiple placements. Learn how LKK advises new songwriters in this eye-opening interview.

✔ How to PRIORITIZE YOUR BUSINESS when you’ve always stressed CREATIVITY.
✔ How to KEEP YOUR MUSIC FRESH and STILL take care of the nitty-gritty.
✔ THE THREE ESSENTIAL THINGS you need to succeed in this business!
✔ A METHOD OF WORKING designed to give you plenty of creative space.
✔ THE 5 MOST IMPORTANT THINGS to get your music licensed.
✔ Why you should NEVER ENTER CONTESTS OR PAY to get music reviewed.

#2 Exclusive Interview With  Todd P., Producer Music Producer

Todd P., a music supervisor and producer at one of the top US ad agencies, speaks about his love of helping young emerging artists enter into the business and his joy in financially enabling them to continue. Todd has helped place a lot of Musync material in many TV commercials, including Chevy, Frito-Lay, HP and Buick. Todd says, “THERE ARE MANY PROFESSIONAL LICENSING PEOPLE OUT THERE, but you have to learn how to find them.: Discover:

✔ What a licensing professional DOES NOT WANT in prospective clients
✔ How to create rapport with MUSIC LICENSING PROFESSIONALS.
✔ YOUR PUBLISHING RIGHTS as a key to success.
✔ 5 important technical tips for catering to The Music Supes (supervisors)
✔ Why OWNING YOUR OWN PUBLISHING COMPANY might help

#3 Exclusive Interview With Mark Wike, Music Supervisor, serving the television industry in Los Angeles

Mark Wike is a music supervisor in Los Angeles. Recent projects include supervising music post-production for The Sitter, a comedy which was released in association with Michael De Luca Productions and Twentieth Century Fox. Mark also served as music editor for 22 episodes of NCIS, Los Angeles in 2009 and 2010, plus music supervisor for 19 episodes in 2010 and 2011. He has also worked on Ugly Betty, Damages, Hung, Raising the Bar, Commander-in-Chief and many, other television & film properities.

✔ Why you should try to understand the psychology of the music
industry professional you encounter?
✔ Why originality and dedication can be the defining difference that gets you licensed.
✔ Why it pays to make instrumentals of all vocal songs.
✔ What is the one thing a musician should remember when trying to grow his fan base on the Internet?
✔ The critical financial details you need to resolve before entering an agreement with a film and TV pitch company.

#4 Exclusive Interview With Thierry Durepaire, CEO of Music Box Publishing, located in Paris.

Thierry Durepaire, who owns Music Box and operates as a representative for Musync in France, recently placed one of their tracks in the French film, Coco Chanel and Igor Stravinsky. In his interview, he breaks down the work of music licensing professionals and their relationship with developers of content for films, TV and commercials.

✔ Why is it necessary to distinguish between licensing professionals and content developers?
✔ Learn to distinguish between placement and administrative activities the licensing professional must deal with.
✔ Why do musicians sometimes have to wait years to get their music synchronized?
✔ What are the most effective tools to use when pitching music to licensing professionals.

Why is This Book So Cheap?

We are the people who help make it happen for musicians and we want you to get the straight scoop. We’re not getting rich by selling this simple eBook, because our income comes from music licenses and sharing revenue with our artists, who’s music we help place, in television programs, films, TV commercials, videos, multimedia productions and video games.

If you’re a musician and your not making the living you want, you may need guidance, we want to help, which is why we kept the cost of this book low.

Without musicians providing great music to the world, we make nothing and our goal is to help you with straight, honest advice that makes you the success you’ve dreamed of being.

Bonus #1 – FREE GLOSSARY OF 160+ MUSIC LICENSING TERMS – Learn to speak the lingo, so you can sound like a pro. 

 (Valued at $19.95)

Use our new custom Glossary of Music Licensing Terms to quickly help you fit in, speak and understand the terminology that’s being used in the world of music today.

Bonus #2 - FREE List of 458 Major Music Publishers

(Valued at $37.00)

This is your “connections list” of prospective companies that can help you make money with your music.

Bonus #3 - FREE list of 232 Major Ad Agencies World Wide

 (Valued at $39.88)

Ad agencies usually have bigger budgets for their television clients and this lists can be valuable to your future.

Bonus #4 – FREE list of 62 major Film and Television companies 

(Valued at $32.95)

Film and television constantly use a lot of music in their productions. This list is filled with opportunities you never dreamed possible.

Bonus #5 – List of 29 top Game Developers

(Valued at $17.49)

Most musicians don’t realize that video game companies currently have large budgets the size of major motion pictures. The demand for good indie music is continually increasing in this unique market.

Bonus #6 – Current list of 112 Music Libraries and Licensing Companies 

(Valued at $22.50)

Place your music into these libraries and they will do the work for you.

Bonus #7 – FREE list of 71 Music Supervisors

(Valued at $36.75)

These professionals use a lot of music and are constantly looking for something fresh and new to place into film and TV. Having their contact details can be very useful.

$59.95

NOW ONLY
$34.49

Click2Sell is an authorized reseller of Music Licensing Insider’s Guide

This book includes all 7 bonuses valued at over $205.00

Posted in: Entertainment